Yet after three years with the firm, she was dissatisfied. She was spending all her time advising millionaires when she wanted to work with average Torontonians, especially women. She couldn’t help noticing that most of her female friends were broke, confused and floundering. Online, her social media feeds were filled with panicky talk of recession budgets and empty wallets. There was one problem: those women couldn’t afford to pay her, and she certainly couldn’t afford to work for free. “I really wanted to do it,” she says, “but I couldn’t figure out a business model.”
^ Homenatge A Catalunya II (Motion Picture). Spain, Catalonia: IN3, Universita Oberta de Catalunya, Creative Commons Licence. 2010. Retrieved 2011-01-15. A documentary, a research, a story of stories about the construction of a sustainable, solidarity economics and decentralized weaving nets that overcome the individualization and the hierarchical division of the work, 2011.
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